Hi everyone, I need some help. Today, I received a request from a man who is developing a story for the "History Channel" about the history of Breakfast Cereals. I know this doesn't sound very exciting, but apparently the person who coined the phrase "Wheaties, the Breakfast of Champions" was a man named Knox Reeves. This researcher is trying to locate as much information as possible about Knox Reeves for the show. In particular, he would like to be able to contact any descendants of Knox Reeves and/or obtain a photograph of him. I searched my database but was unable to find anything about this Knox Reeves, but did find a few articles that mentioned him on the Internet. I also found a few bits of information about him on Ancestry.com. Here is what I know. His name was O. Knox Reeves and he owned an advertising agency in Minneapolis, Minnesota and did a lot of work for General Mills. He coined the Wheaties trademark slogan mentioned above on the spur of the moment. I did not find a birth or marriage record for him, but found him in the Minnesota Death Index. O. Knox Reeves died on November 15, 1936 in Minneapolis, Hennepin County, Minnesota. He was buried in the Acacia Park Cemetery in Dakota County, Minnesota. If anyone knows anything more about this person, I would appreciate it very much if you would help me out. Thanks, Barry Reeves

I have a neighbor who worked for General Mills and tomorrow I will call him. Also, I will call General Mills and ask them for some info. Stay tuned. I'll be back. AnnE in MN ----- Original Message ----- From: "Barry Reeves" <[email protected]> To: <[email protected]> Sent: Tuesday, May 10, 2005 8:14 PM Subject: [REEVES] Knox Reeves - Minnesota Hi everyone, I need some help. Today, I received a request from a man who is developing a story for the "History Channel" about the history of Breakfast Cereals. I know this doesn't sound very exciting, but apparently the person who coined the phrase "Wheaties, the Breakfast of Champions" was a man named Knox Reeves. This researcher is trying to locate as much information as possible about Knox Reeves for the show. In particular, he would like to be able to contact any descendants of Knox Reeves and/or obtain a photograph of him. I searched my database but was unable to find anything about this Knox Reeves, but did find a few articles that mentioned him on the Internet. I also found a few bits of information about him on Ancestry.com. Here is what I know. His name was O. Knox Reeves and he owned an advertising agency in Minneapolis, Minnesota and did a lot of work for General Mills. He coined the Wheaties trademark slogan mentioned above on the spur of the moment. I did not find a birth or marriage record for him, but found him in the Minnesota Death Index. O. Knox Reeves died on November 15, 1936 in Minneapolis, Hennepin County, Minnesota. He was buried in the Acacia Park Cemetery in Dakota County, Minnesota. If anyone knows anything more about this person, I would appreciate it very much if you would help me out. Thanks, Barry Reeves ==== REEVES Mailing List ==== To contact the LISTOWNER: email <[email protected]> Beulah Reeves McCain

Anne, Thank you very much. I appreciate your time. Barry -----Original Message----- From: AnnE Austin [mailto:[email protected]] Sent: Tuesday, May 10, 2005 9:34 PM To: [email protected] Subject: Re: [REEVES] Knox Reeves - Minnesota I have a neighbor who worked for General Mills and tomorrow I will call him. Also, I will call General Mills and ask them for some info. Stay tuned. I'll be back. AnnE in MN ----- Original Message ----- From: "Barry Reeves" <[email protected]> To: <[email protected]> Sent: Tuesday, May 10, 2005 8:14 PM Subject: [REEVES] Knox Reeves - Minnesota Hi everyone, I need some help. Today, I received a request from a man who is developing a story for the "History Channel" about the history of Breakfast Cereals. I know this doesn't sound very exciting, but apparently the person who coined the phrase "Wheaties, the Breakfast of Champions" was a man named Knox Reeves. This researcher is trying to locate as much information as possible about Knox Reeves for the show. In particular, he would like to be able to contact any descendants of Knox Reeves and/or obtain a photograph of him. I searched my database but was unable to find anything about this Knox Reeves, but did find a few articles that mentioned him on the Internet. I also found a few bits of information about him on Ancestry.com. Here is what I know. His name was O. Knox Reeves and he owned an advertising agency in Minneapolis, Minnesota and did a lot of work for General Mills. He coined the Wheaties trademark slogan mentioned above on the spur of the moment. I did not find a birth or marriage record for him, but found him in the Minnesota Death Index. O. Knox Reeves died on November 15, 1936 in Minneapolis, Hennepin County, Minnesota. He was buried in the Acacia Park Cemetery in Dakota County, Minnesota. If anyone knows anything more about this person, I would appreciate it very much if you would help me out. Thanks, Barry Reeves ==== REEVES Mailing List ==== To contact the LISTOWNER: email <[email protected]> Beulah Reeves McCain ==== REEVES Mailing List ==== To UNSUBSCRIBE: email <[email protected]> and write only the word UNSUBSCRIBE in the body of the message - nothing is needed in the subject line. (Substitute REEVES-D in the address for the Digest Version)