First Generation 1. Jay FAY was born of Northfield, Franklin, Massachusetts. The Rich Men of Massachusetts, by A. Forbes and J. W. Green, Published by W. V. Spencer, 16 State Street, Boston, Mass., 1851. p. 154. Fay, Joel Northfield, Mass. $50,000 Began trade in Boston without a dollar, - went into the coal and fuel business, - prospered, and accumulated a competency. Came to the country, where he could enjoy more, in this delightful, quiet town, than could be found in the noisy, pent-up city. He is highly respected, and meets with cheerfulness all the demands of benevolence and charity. He takes a deep interest in the religious society to which he belongs.